Planning and research: Changes to casting

Originally, we were going to use Liv Jones to play the 'wind up doll' in our video, but because we didn't use any of the pictures of her for the print work, we have changed the casting to Emily Jones instead. I want to make sure there is continuity between the digipack and the video so it is clear as a whole product.

Second draft of print work and advert design

Advert Design

I am really pleased with the changes I have made to my advert. I think compared to the first draft of my advert, it looks more professional and authentic. I feel that the pose that the model is in optimizes the fun, quirky styling of the media product. She looks really glamorous and I also really like the cluttered room as the setting which fits in with the reckless, glamorous feel for the media product. I feel like I have chosen the right font, the sans serif at the top of the page looks really funky and the serif font makes it look bold. Although, some of the feedback has said that they felt the font didn't stand out as much as it should, I feel that it fits in well with the chaotic style I was aiming for.

Digipack Design

I am really pleased with the finished version of my digipak. I feel it looks professional and although the photographs are all contrasting, they fit in with the glamorous and unique style I wanted for the product. I feel that the font looks funky, I am pleased with the lyrics I have added on the top left photo which I think adds to the professional look of the digipak. However, I am still unsure about the editing of the photos as they all have contrasting lighting effects, I am not sure if this makes the product seem unprofessional. I really like the top right photograph which was a setting shot for the video, I feel it compliments the style of the product well and fits in with the bottom left photograph.

Research and planning: print work and advert feedback

Cat gave me really good feedback on my first draft of my print work and advert but I also wanted to get some other opinions so I put them on Facebook and tagged my friends into the photograph. The feedback from Cat helped me to make some vital changes to my print work and advert, for example I felt that the top left photo was too empty and therefore added lyrics over the top of the photo.

Feedback for digipack:

• • • December 3 at 4:05pm · · 1 person
    • 

      Josh Taylor

      The top left photo is really nice, I think it would be better used as the front cover, there's a lot happening in the bottom right one and I think it's a bit too cluttered what with the text an' all. I think if you used the same filter (guessing that's the wrong term) that's in Em's pic on the top right it would bring a bit more continuity overal?
      
      :) x

      December 4 at 7:54pm · · 1 person
    • 

      Leah Dennison Agree with Josh, they sort of look mismatched because the edits are all slightly brighter than one another. If you sort out the contrasts and maybe switch over Em and Sam, so the writing is over the ginger then it will be sick x

      December 6 at 12:44pm · · 1 person
    • 

      Milly Morris Thank you for the helpful feedback conrads :)xx

Research and planning: making the dress for the wind up doll

This is one of the costumes for the 'puppet.' We put it together as they are similar colours and look really quirky. We added flowers to the pockets and onto the left side of the dress. I feel it looks really good and looks especially good on Sam. I think with the finished extravagant hair make up we plan to do, it will look really effective.

We bought the dress and some netting from a charity shop for £6. We knew we wanted to dress to poof out at the bottom so I cut the dress to knee length on the model and then pinned netting underneath it. I then got lots of different shades of materials to create a petal shape across the bottom. Once I had done this I cut out loads of flowers from vintage style material and sewed them across the top. I then sewed buttons onto them to make it look a bit obscure and quirky.

This is the finished design of the dress for the wind up doll. The only thing left to do is give it to Carlie to fix the key onto the back of it. It will look really effective with the hair and make up.

Our other puppet, will be using a clown costume bought off the internet. It is really extravagent and will look amazing with the harajuku make up we plan to do.

Print work and advert